Thursday, October 16, 2014

Life Style Sports Supports a Great Weekend of European Rugby in Connacht

Life Style Sports – the Home of Connacht Rugby – Stronger Together

As Connacht prepare to take on French side La Rochelle at the Sportsground in the opening round of the new Challenge Cup competition on Saturday (18th October), Life Style Sports unveils it’s full service collection of Connacht Rugby sponsorships and kits brought to Connacht fans by Life Style Sports to enhance the rugbyexperience for players and fans in the province and Connacht rugby community.

Kicking off today, Thursday 16th October, the new Connacht European Rugby Challenge Cup jersey will go on sale at select Life Style Sports and online at Available for men, women and children, the jersey is the product of close collaboration between BLK and Connacht Rugby. The new BLK kit sees Connacht Rugby turned out in a navy strip with the club Eagle motif proudly emblazoned on each shoulder and sleeve. This fully sublimated jersey combines Exomesh and Exotek fabric technology with reinforced stitching throughout along with rubberised chestplate branding. The jersey features a pattern of green sparks or fireworks which confidently reflects Connacht Rugby’s high expectations for the European competition. This exciting new BLK kit will be worn for the first time thisweekend when Connacht take on La Rochelle at the Sportsground on Saturday 18th October.

Jonathan Courtenay MD of BLK Ireland commented “ We aredelighted to be launching Connacht’s new kit just in time for the return of European rugby to the Sportsground. We have been hugely encouraged by the reaction of the players and the fans to our kits and wider ranges both lastyear and this and we feel that this is another kit which stands out from the competition and pushes us Beyond Limits Known”.

The arrival of Connacht’s ERCC jersey completes the full range of product available to Connacht Rugby fans at Life Style Sports, from official jerseys to replica training kits to supporters wear. To celebrate the launch of the new Connacht ERCC jersey, customers who purchase this jersey, in-store and online at will receive a FREE Connacht Rugby Ball worth€15!* This exclusive free gift is also available with purchase of the Connacht home and away jerseys and training kit. What’s more, Life Style Sports are offering Connacht Rugby Season Ticket holders a 10% discount on ALL full price Life Style Sports products including Connacht Rugby kit and merchandise.

Speaking on the arrival of the new Connacht ERCC jersey in Life Style Sports Stores, Debbie Byrne, Marketing Director, Life Style Sports said “the arrival of the Connacht European Rugby Challenge Cup jersey is the final piece in the puzzle to the Connacht collection we carry at Life Style Sports stores. Our sponsorship of Connacht rugby is a source of huge pride amongst the Life Style Sports team. This weekend will see the full extent of Life Style Sports support of rugby with the new jersey launching today, our sponsorship of Galway Bay FM’s rugby broadcast going live at their first home match and with Life Style Sports running exciting giveaways and events in the stadium. We wish the guys the best of luck as they take on La Rochelle wearing their new ERCC  jerseys this Friday”.

The title sponsorship of Connacht Rugby underpins Life Style Sports’ commitment to the sport of rugby in Ireland. Through this partnership, the brand offers Connacht Rugby fans exclusive access to increased rewards and benefits while also raising additional funds for re-investment into club and player bases throughout the province.
Through its recent sponsorship deal, Life Style Sports has ensured Connacht fans will hear all Connacht Rugby matches broadcast live via popular radio station, Galway Bay FM with well-known rugby commentator Robert Murphy. So, Connacht fans who can’t make it to the Sportsground this Friday for Connacht’s’ first European Game won’t miss out.

Connacht Rugby fans at the match can also keep an eye out for the Life Style Sports team who will be at the Sportsground at the Connacht match this Saturday handing out flags to fans and encouraging Connacht supporters to check out their best ‘Game Faces’ on twitter using #LSSGameFace. Fans who get their photo taken will have it tagged through social media andcould win prizes to have their photo put on to the side of the Connacht bus as well as product giveaways and the kudos of having the best Life Style Sports Connacht Rugby #gameface. Life Style Sports want to show opposition fans just how fierce Connacht Rugby supporters can be when they have their game face on.

Life Style Sports offers the biggest and best range of replica club jerseys, rugby boots, training kit and supporters wear for both adults and children across 63 stores nationwide and online at With the unique in-store ordering service, customers can order products which may be out of stock or unavailable in a preferred size to their nearest Life Style Sports store or direct to a home or work address for added convenience. An unrivalled next day delivery is also available on all orders placed before 7pm on


Taken by JLP from RDS press box on Nov 16, 2019